Few managers are concerned about the fitting room. This is shocking because a retailer’s health is directly tied to sales and their fitting room management. In fact, those who go to a fitting room to try something on are 7X more likely to buy. Yes, the fitting room is Treasure; but is it buried treasure? Only you know whether or not you are maximizing your fitting room by having proper wait management like using Lineapple.
The following infographic is filled with research on how Fitting rooms are worth a lot of money to your business (treasure). Fitting rooms are not like cash register lanes where you can add more and decrease, which still doesn’t work that well. Fitting rooms are finite. That is why using retail tech to improve the process is so important.
Ten Types of Business/Marketing Questions to Ask your broker/landlord if you are planning to open, expand, or grow your mall store.
We have eliminated the obvious questions about price, floor space, property agreements and the like, and focused on the business and marketing questions you should discuss with your lessor.
1- Foot Traffic Numbers – How much foot traffic/car traffic does this location receive? Can I see the traffic study results?
Many managers complain that they don’t get enough business but how much traffic is the mall really getting? Studies are provided by comapnies like Pedestrian Studies http://www.pedestrianstudies.com/ & Lineapple Wait Services division http://www.lineapple.com to help give clients insights on foot traffic and actual in-store time.
Weekly Roundup! Week ending Jan 2.
Takes Money to Make Money
Great Article explaining how you can make 2015 a banner year in sales with a few key investments.
Turn People in Dollars
For your next shopping spike. Great tips on how to use tech to improve sales.
Long Lines Even Cost the Best
Unless you’ve been hiding under a rock, you know that mobile payments which utilize NFC (near field communication) technology have been gaining speed and consumer adoption.
While this technology is groundbreaking, and mobile payment providers see the new mobile wallet as a silver bullet for cutting the big banks out of the payment loop, what does this all mean for the average smartphone wielding consumer?
Some convenience. No more overstuffed wallets. A few seconds saved when entering online payment information. Obviously these small conveniences add up, with $235.4 billion in global mobile payment spend as of 6 months ago, and $62.24 billion projected for 2016 in the US alone. But should anyone really care?
Lineapple: Regular Malls are Dying, SmartMalls are Thriving [Infographic]
Feature Graphic: Gen X Y picture Provided Courtesy of National Geographic ©
Amazingly not all mall visitors are created equal. The life of any mall can be directly traced to the 14-34 yr old population. Yes, the Gen X & Gen Y’ers are the mall. Visits equal sales and revenue. So what does the current mall landscape look like amongst the younger generation?
Lineapple has pulled together research from multiple sources to provide you with a look into the state of the current Mall and how it is changing to accommodate the experience driven youth of today. Malls are complicated because they are very often at the mercy of the stores and brands they support. Fortunately, now more than ever brands and willing to work with malls to create experiences that benefit their customers. Brick & Mortar stores cost a lot of money to maintain and online delivery logistics and returns are not ready for a 100% online shift, so now is the time to save retail as we know it.
Holiday Shopping is right around the corner, and though I love the deals and the deep discounts that are offered especially on Black Friday, I dread the long lines not only at the cash register and fitting room but the line just to get into the store. That one seems sometimes to be the longest one of them all. I’m not the only one who hates lines. Research has shown that a 10 minute plus wait will cause 52% of customers to find another store to shop at. We all know what that means, customers going online
What comes to mind when you hear the name Walmart… Savings of course! Imagine savings plus faster checkout… The Walmart new implementation of the scan and go system is already in use at almost 200 Walmart stores. The system is built to make shopping more convenient and cut time at checkout lines. Consumers can now save time and money while shopping at Walmart. Speedy and fast checkouts are very important to people nowadays. Everyone loves to have more time at home or doing what they like to do rather than standing in long lines.
The First Search Bar for a Physical Store
1. You don’t know where to find what you wanted.
2. You can’t find anyone to help you.
The next feeling that many of us born later than or at the time of Bill Gates is that Amazon is much easier. I go to the search block and enter a product and tadaa! There it is. All the options with the prices, only one catch I can’t have it now.
The real wins out always if it’s easy but I still can’t help but wonder though where is my favorite store’s search bar??